We know you have seen them. Wish you were at them. These fabulous, over the top influencer events have us in awe all over social media.

Influencer Events have become the newest marketing tactic for b...

Do you ever scroll through TikTok and wonder how people make everyday tasks look so luxurious? It’s a common thought, but the truth is, their life isn’t a movie, and it’s not just for the rich and fam...

Hey you! Happy Women’s History Month! When it comes to marketing to women, it’s about much more than just selling products—it’s about uplifting, inspiring, and empowering them.

Successful marketing t...

You’ve probably heard of Lori Harvey, the entrepreneur, model, and daughter of Steve Harvey, who has become a cultural icon.

Known for attracting high-profile celebrities and embodying the ultimate g...

Pop culture marketing has become a powerful force in shaping both brands and culture in today’s digital world. As more aspects of our lives shift online, brands are increasingly influencing our identi...

Imagine a tiny handbag perched next to a freshly baked baguette or a runway surrounded by fields of lavender. This is the whimsical world of Jacquemus. How has a relatively young brand managed to capt...

Sephora has always been a trendsetter, but back in 2020, they took a bold step by becoming one of the first major retailers to commit to the 15 Percent Pledge. 

They started with just 7 Black-owned b...

How did Valentina Voight build Voight by Valentina into the successful brand it is today? Starting with just $500 during a global pandemic, Valentina Voight turned her vision into a multimillion-dolla...

We've all heard the myth that becoming a high value woman is all about attracting a man... but that’s simply not true!

Being a high value woman is about living life on your own terms, cultivating ab...

You’ve just discovered that one of the best ways to land the career of your dreams is through networking.

Yes, networking is key to opening doors and making valuable connections. But if you're feelin...

BRRRR!! It’s freezing out there, and winter is in full swing. As the cold weather sets in, it’s easy to feel tired, unmotivated, and eager for warmer days.

But don’t worry—because we’ve got you cover...

The beauty industry has always focused on more than just looking good on the outside – it’s about feeling good on the inside as well.

One way the industry is evolving is through initiatives like the ...